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Public Relations/Social Media Specialist

Posted 117 days ago in Marketing/PR


Description

This position is responsible for creating and managing a social voice by way of social media strategy, goal setting, social listening, measurement and reporting, content management, program development and execution across all-applicable social media outlets, networks and blogs. The candidate should also be articulate, an effective oral and written communicator and have a talent for writing articles, press releases, blogging, social media messaging and more.  Compensation:  Minimum starting salary of $40,000.

Duties

  • Develop and implement social media strategy.
  • Update content and maintain presence across all social media channels.
  • Monitor dialogue across designated social media channels.
  • Identify trends and engagement opportunities.
  • Make initial responses to inquiries, complaints, comments and other contacts generated through social media and coordinate escalations or further communications.
  • Develop and test methods for measuring the impact of social media programs.
  • Monitor new trends in social media and digital communications.
  • Formulate a comprehensive social media approach that is integrated with public relations and marketing endeavors.
  • Create PR strategies.
  • Seek and secure opportunities for radio and news coverage.
  • Become an advocate in social media spaces, engaging in dialogues and answering questions where appropriate.

About koopedia:

About

koopedia: (n.) a collection of cool things.

koopedia.com is a local socially driven marketing engine for hyper-entrepreneurs (hypertreps). We are not some fluffed up, stuffed shirt, typical company. We don't subscribe to "normal". We intentionally break things to see if we can rebuild them better, faster, and cooler. We are NOT the company your parents picture. We value uniqueness and sincerity above blow hard "look at me" type people. Our company has recently been widely discussed and noticed by millions across the country. We will likely de-throne two of the biggest and fastest growing companies of all time inside of the next twelve months. Impossible is a non-existent word to us, and it will be to the chosen individuals as well.

When we originally launched in 2012, we had elements similar to sites like Groupon® and LivingSocial®. Our mission is, and always has been, to help small business level the playing field and defeat big business corporations. So, thanks to a TechCrunch article, we exploded with growth and was placed in the daily deal arena. However, when we reached out to our subscribers to check and see how we were doing we discovered most were hyper-entrepreneurs.

Long story short - we know which side our bread is buttered on. When the overwhelming majority suggested we improve and solely focus on hyper-services and hyper-entrepreneurs - ummmm, that's what we did! Turns out, y'all are some pretty smart smarty pants. lol. Welcome to koopedia 5.0...