Candidates must have Direct Response Media exp. Vice President of Media Salary 200k to 250k plus.20% bonus
About the Job
The Vice President of Media will oversee TV, radio and print media buying and management efforts.
Tasks & Activities
· Manage team members who work with media agencies on TV Media (long-form, 5-minute, spot, English- and Spanish-language, domestically and internationally).
· Work with team to assign budgets to agencies.
· Request media and evaluate proposal and performance - approving, negotiating, or rejecting as appropriate.
· Analyze effectiveness of purchased media to identify recommendations, trends, etc.
· Establish, nurture and maintain relationships with media agency vendors.
· Oversee creative testing activities.
· Monitor performance and payouts for PI agencies.
· Support radio and print media efforts.
· Support development of additional technologies.
· Help to train and support junior members of team.

Requirements
· Direct Response marketing/media with a minimum of 10 years experience.
· Proven experience managing both people and projects.
· Excellent communication skills, written and verbal.
· Analytical skills with a strong attention to detail.
· Should be inquisitive by nature and be able to view statistics not from one face front angle, but from varied perspectives in order to identify trends and increase probable odds of success in the media decision making process.
· Bachelor's Degree